I help companies design and deliver empowering experiences. Nubank alumnus, now leading product design at Petal.
Automated User Research Recruiting
Talking to users every week
Collecting in-app feedback
Listening with real curiosity
User empathy score
How do we know we're getting more user-centered?
Helping customers control their spend
Designing the largest digital banking app in the world
Design Team Leveling 1.0
Growing into a specialized team
Design Team Principles
Defining why and how we work
De-risking a high-stakes product launch through testing
My family's company website, my code sandbox.
Once I had my own home decor shop
An open-source, approachable way to plan your savings
My first internship in UX
Lucas Neumann © Always